I have read so many versions of this that I feel like screaming:
A concept you often hear among organizers (but less in electoral politics) is meaning making. Organizers tend to think of voters as being in a constant process of making sense of the world, and they see their job as being not simply to ask for people’s vote but also to participate in the process by which voters process their experiences into positions. . . .
And while the right inserts itself into this meaning-making process 24/7, the left mostly just offers policy. Policy is a worthy remedy for material problems, but it is grossly inadequate as a salve for the psychological transitions that change foists on citizens.
This irritates me because it is flatly wrong. The left in the US and Europe is constantly trying to shape how people see the world – to "make meaning" in this sense. What was "Black Lives Matter"? What about Occupy Wall Street and the one percent? Love is love? No human is illegal?
If you ask me, all of this chatter is just the latest version of the activist's complaint that the politicians on my side are losing becasue they aren't doing exactly what I want them to.
Maybe some people are conservative, not because liberals aren't doing enough meaning-making, but because they like things the way they are, or the way they used to be, and don't want them to change.