As my readers know, I have always maintained that we are not unhappy because of anything to do with economics. We are the richest people in history by a wide margin, and if money could make us happy, we would be drowning in happiness. It must be something else.
I go back and forth in my own mind between thinking that it must be something else about our society that saddens and angers us – mass media, rigid schedules, the decline of religion, living in huge, diverse cities, what have you – and thinking that we are just not wired for happiness.
Here is Noah Smith on this subject:
Every time a policy wonk thinks about some measure that would increase GDP by 0.4%, or create 200,000 jobs, or lower inflation by 40 basis points, they need to think about the unpleasant reality that Americans may simply not care very much. That doesn’t mean it’s bad to help people economically, but it means that economics may ultimately not be the lever we need to pull if we’re going to make the people of this country happy and satisfied again.
We should therefore think about whether our primary social problems are actually about material scarcity. The vast majority of Americans now possess not only the basic necessities of life, but a degree of economic security unimaginable to their forebears a century ago. It seems plausible to think that a great many Americans have climbed to the higher rungs of Maslow’s Hierarchy of Needs — that instead of where to get their next meal or how to save for retirement, they’re thinking about how to feel like they belong in their society, or how to get more status and respect.
A large contingent of Americans may now simply care less about adding to their bank accounts than about questions like “Who are the real Americans?”, or “Does one race deserve special treatment in the eyes of the law?”, or “Why do some of the people I went to college with have 10,000 times as much wealth as I do?”. As long as those questions remain unanswered, boosting Americans’ economic fortunes could have little effect on their happiness. . . .
Neither the discipline of economics nor our typical policy discourse is set up to deal with issues like belonging, social status, or respect. There’s no market for these things; people with wealth might be more respected, but you can’t buy respect on Amazon. And some of these psychological needs are positional goods — for the status of one person or group to be higher, someone else’s status often has to be diminished. . . .
And yet like it or not, this may now be the world in which we find ourselves. Just as the great challenge of the 20th century was to provide broad-based material plenty, the great challenge of the 21st century may be to make everyone feel high-status at the same time — or at least to create a world where status differences don’t lead to mass resentment.
I am sometimes baffled by the tendency of Americans to see all problems in terms of economics, when it seems obvious to me that money is the least of our worries.




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